{"id":67742,"date":"2025-02-25T17:20:08","date_gmt":"2025-02-25T14:20:08","guid":{"rendered":"https:\/\/www.vidzeme.lv\/?p=67742"},"modified":"2025-02-25T17:22:21","modified_gmt":"2025-02-25T14:22:21","slug":"restoring-mobility-opportunities-in-the-border-region-the-rocc-project-takes-the-next-step","status":"publish","type":"post","link":"https:\/\/www.vidzeme.lv\/en\/restoring-mobility-opportunities-in-the-border-region-the-rocc-project-takes-the-next-step\/","title":{"rendered":"Restoring Mobility Opportunities in the Border Region: The ROCC Project Takes the Next Step"},"content":{"rendered":"<p>In the Estonian-Latvian border region, public transport services that once provided convenient travel options for residents of both countries have been absent for several decades. The ROCC project, supported by the Interreg Estonia-Latvia Programme 2021-2027, is now approaching a significant milestone\u2014the launch of two pilot bus routes. The Valga-Valka and Ikla-Aina\u017ei (Salacgr\u012bva) bus lines are expected to begin operating in the spring of 2025, offering new mobility opportunities for border residents and travelers alike.<\/p>\n<p>In early February, project partners gathered for a working meeting in Valga to discuss the next steps and refine the necessary actions to ensure the successful launch of the pilot routes. As the coordination of cross-border public transport involves navigating complex administrative, financial, and logistical factors in both countries, the project team has adjusted initial plans to align with the realities on the ground. To optimize resource allocation and tailor the service to the actual needs of the population, the project will focus on two key bus routes.<\/p>\n<p>A crucial next step is to develop timetables that truly meet the needs of passengers. To achieve this, a survey on travel habits will soon be launched, engaging local residents, municipalities, and businesses. The insights gathered will not only help design optimal bus schedules but will also serve as valuable input for shaping a long-term cross-border public transport strategy.<\/p>\n<p>The Valga-Valka route is set to strengthen the connection between these twin cities, ensuring convenient travel for both residents and visitors. Meanwhile, the Ikla-Aina\u017ei (Salacgr\u012bva) route will enhance mobility between the Estonian and Latvian coastal areas, fostering economic activity and tourism development. It is planned that in the experimental routes from P\u00e4rnu, most buses will operate up to Aina\u017ei, while one bus per day will continue to Salacgr\u012bva. Following extensive discussions, it was decided that, during the pilot phase, buses will stop at all stops between Aina\u017ei and Salacgr\u012bva, allowing for a more precise assessment of passenger demand.<\/p>\n<p>To raise awareness about the new service, informational materials covering routes, ticketing, and discounts will be developed. It has been agreed that passengers eligible for public transport discounts in Latvia will also be able to use them in Latvia on these cross-border pilot routes.<\/p>\n<p>While the project requires meticulous planning and close cooperation between multiple institutions, its core objective remains unchanged: to enhance cross-border mobility, improve the quality of life for citizens, and establish sustainable public transport solutions.<\/p>\n<p>Stay updated on project developments by following the Vidzeme Planning Region website and social media channels!<\/p>\n<p>The &#8220;Restoration of cross-border public transport connections&#8221; (ROCC) project runs from November 15, 2023, to November 14, 2026, with funding from the Interreg Estonia-Latvia Programme 2021-2027. The total project budget is \u20ac235,000, of which 80% (\u20ac188,000) is co-financed by the European Regional Development Fund (ERDF). The partner co-financing amounts to \u20ac47,000. The project\u2019s lead partner is P\u00e4rnu Public Transport Centre (P\u00dcTK), working alongside public transport centres from South-East Estonia, Valga, and Viljandi, as well as the Vidzeme Planning Region, which is responsible for implementing activities on the Latvian side. The Estonian Ministry of Regional Affairs and Agriculture and the Estonian Ministry of Climate are also actively engaged in the project.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the Estonian-Latvian border region, public transport services that once provided convenient travel options for residents of both countries have been absent for several decades. The ROCC project, supported by the Interreg Estonia-Latvia Programme 2021-2027, is now approaching a significant milestone\u2014the launch of two pilot bus routes. The Valga-Valka and Ikla-Aina\u017ei (Salacgr\u012bva) bus lines are [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":67732,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[215],"tags":[],"class_list":["post-67742","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-transport-and-mobility"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Restoring Mobility Opportunities in the Border Region: The ROCC Project Takes the Next Step - Vidzemes pl\u0101no\u0161anas re\u0123ions<\/title>\n<meta name=\"description\" content=\"In the Estonian-Latvian border region, public transport services that once provided convenient travel options for residents of both countries have been absent for several decades.&hellip;\" \/>\n<meta name=\"robots\" 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